Ned Potter

Ned writes and presents on the subjects of library advocacy, technology, and new professionals. He is currently writing a book for Facet Publishing called The Library Marketing Toolkit and has been involved with various online movements, spearheading the campaign to get libraries out of the echo chamber ; creating a network for new library professionals called LISNPN; and helping to run the Buy India Library Project. He has been named a Library Journal Mover & Shaker for 2011 as a marketer.

He works in higher education, as the Digitisation Coordinator for the University of Leeds in the UK. (Views expressed here and elsewhere are his own and not those of his employer.) His website can be found at

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